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World Elder Abuse Awareness Day 2021 - new campaign, calls to fund prevention

July 02, 2021 at 3:55 PM

From the NZFVC

The Office for Seniors has launched a campaign for World Elder Abuse Awareness Day.

The aim of the campaign is to help raise awareness about elder abuse and encourage friends, neighbours, and whānau to call the Elder Abuse Response Service (EARS) if they are worried or have questions. The campaign includes two brief videos highlighting examples of financial and psychological abuse (see the videos below).

Diane Turner, Director of the Office for Seniors, said “We want to break down some of the misconceptions out there that might prevent people from speaking out about elder abuse."

The purpose of the new campaign is to generate conversations and get people thinking about what elder abuse looks like. Diane said "I often speak to people who are concerned for someone they know, because things they are seeing just don’t feel right. They just need someone to talk to about their concerns.”

Click here to read more from the NZFVC



Category: Campaigns